Entry Opens January 6
Win a Lucero at CES 2027
Three smart collars. Three lucky dogs. Starting January 6, enter free online or at our booth in Las Vegas for a chance to win a PawPulse Lucero. Open to US residents 18 and older.
No purchase necessary. Void where prohibited.
Find us at CES 2027: Booth 60445, Eureka Park, Venetian Expo Hall G, January 6-9, 2027.
Get Notified
Be First in Line
Entry opens January 6, 2027 at 9:00 AM Pacific. Join the Waglist and we will email you the moment it opens.
Joining the Waglist is not an entry and does not improve your chances. No purchase necessary.
Join the Waglist.
Two fields. Your pup's name makes the emails read like they were written for your dog, because they were. No spam, no data selling, unsubscribe from any email.
How It Works
Three Steps. One Lucky Pup.
Entry Opens January 6
Enter free online, at our CES booth, or by mail from January 6 to January 16, 2027. Every entry will count the same.
We Draw at Random
Three winners will be drawn at random on or about January 27, 2027.
Winners Hear by Email
We will email each winner and follow up by phone. Lucero ships to winners when it ships to customers.
Venetian Expo, Hall G
Find Our Booth
We are at Booth 60445 in Eureka Park, January 6-9, 2027. Look for the red marker, come say hi, and meet Lucero in person.
Open the Full-Size MapThe Prize
A Lucero for Your Dog
Each of the three winners gets a PawPulse Lucero, our smart collar for medium and large dogs. The prize ships when Lucero ships to customers, and no subscription is included. See what Lucero does.
Quick Read
The Plan
- Free to enter online, at Booth 60445, or by mail.
- Three winners, drawn at random on or about January 27, 2027.
- Open to legal residents of the 50 US states and DC who are 18 or older.
- Entry runs from January 6, 2027 at 9:00 AM PT to January 16, 2027 at 11:59 PM PT.
Full Official Rules will be posted on this page before entry opens and will govern the giveaway. Details may change before then.
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED.
Open to legal residents of the 50 United States and DC, 18 or older. Not sponsored by or affiliated with CTA or CES.
Giveaway Questions
Before Entry Opens
Quick answers about the CES 2027 Giveaway.
Entry opens January 6, 2027 at 9:00 AM Pacific and closes January 16, 2027 at 11:59 PM Pacific. Join the Waglist and we will email you the moment it opens.
No. Joining the Waglist is not an entry and does not improve your chances. It just means we email you when entry opens. You enter on this page once it does.
No. No purchase or reservation is necessary, and buying anything will not improve your chances of winning.
Legal residents of the 50 US states and DC who are 18 or older. Visitors from outside the US are welcome at our booth but are not eligible to win.
Booth 60445, Eureka Park, Venetian Expo Hall G, Las Vegas, January 6-9, 2027. You do not need to attend CES to enter.
Three winners will be drawn at random on or about January 27, 2027, and contacted by email.
Lucero is the PawPulse smart collar for dogs. It offers contactless heart rate and breathing monitoring that works on every coat, live location, and wellness insights in the PawPulse app. Lucero is not a medical device.